Friday, April 4, 2008

Mazda CX-7 Opens Strong in Japan

& 39; In the news: Mazda Motor Corporation has announced that & 39; with effect from January 19, 2007, total orders for the CX-7 to Japan have reached around 1,800 units during the first month of sales since its Internal launch on December 19, 2006. This result is said to be about five times the monthly target sales volume of 380 units, more than & 39; demonstration of a positive reception by Japanese consumers.
According to a media company, to date, nearly 60 percent of the orders are for the CX-7 th year, with more than 40 percent of orders for the CX-7 Cruising package grade. The most popular body is glossy black color, followed by Moist Silver Metallic and red wine Radiant Ebony Mica. The two most preferred options installed at the factory were the & 39; utility package, which includes the Advanced Keyless Entry & 39; & Start System (a standard feature in the CX-7 Cruising package), chosen by almost 60 percent of clients, and nine-speaker Bose Audiopilot surround sound system, selected by more than 50 percent.
Although the market for CX-7 was mainly 30 - to 50-year-old male, orders so that a wide range of people fantasy Mazda& 39;s new CUV. The feedback from customers indicates that the principal reasons for the CX-7 are advanced exterior design, powerful performance turbocharged 2.3L DISI and excellent performance of & 39; parties, and sportsmen d & 39 ; inside styling.
Mazda & 39; s Executive Officer in charge of Internal Affairs Division, Shiro Mikami, said in the press release, "sales of the CX-7 were brisk at the whole & 39; our dealers, and the number of visitors to our exhibition halls d & 39; who come specifically to see the CX-7 is on the rise. In particular, sales in Tokyo, Osaka and Nagoya were strong, reflecting the style of urban luxury vehicle. We are pleased to see a strong beginning to the CX-7 Mazda sales and will continue its efforts to boost domestic sales and strengthen the Mazda brand. "
Mazda open a hall of & 39; temporary exhibition - Ginza Mazda CX-7 Showroom - December 1, 2006 in Ginza, & 39; one of the most popular and dynamic Tokyo shopping districts, to raise awareness of the new Mazda CX-7. Mazda claims that more than 11000 people have visited the exhibition hall of & 39; to date, far exceeding its initial estimate of 5000 Mazda scheduled for & 39; entire duration of the event (a two-month period provided by the end of January 31, 2007).
The CX-7 space of & 39; exhibition was also welcomed by the public, & 39; exhibition on car design of the zone created to give visitors a Zoom-Zoom experience and an opportunity to get acquainted with the much-vaunted Mazda brand by fans and amateurs. & 39; A series of events taking place in the hall of & 39; exhibition in collaboration with the Japanese lifestyle magazines like BRUTUS, Esquire Japan Edition, LEON, OCEANS, PEN, Safari and Straight s & 39 ; prove as a contributing factor behind the large number of visitors.



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